Nov 20, 2019 • 37M

Why SEO Ranking Factors are category-specific

 
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Tech Bound is a podcast about inspiring Growth Ideas pitched by the best in the field.
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In this episode of Tech Bound Conversations, I talk to Jordan Koene (CEO of Searchmetrics Inc.) about:

0:00 Intro
1:49 The craziest story Jordan has from his time as Director of SEO at eBay
6:41 What Jordan learned from his time at eBay
9:03 Optimizing large sites at scale
11:24 How ranking factors apply nowadays
15:05 How to think about ranking factor studies
18:22 The future of SEO ranking factors
24:07 Increasing diversity in SERPS
28:39 Category-specific SEO ranking factors

www.kevin-indig.com/tech-bound/
www.searchmetrics.com
https://twitter.com/jtkoene
https://www.linkedin.com/in/jordankoene/
https://www.senate.gov/senators/How_to_correspond_senators.htm