Dec 11, 2019 • 56M

The future of entities, Fraggles, and API indexing w/ Cindy Krum

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Appears in this episode

Kevin Indig
Tech Bound is a podcast about inspiring Growth Ideas pitched by the best in the field.
Episode details

In this Tech Bound Conversation, I talk with Cindy Krum about Google's Indexing API, Fraggles, and entity recognition with machine learning.

0:00 Introduction
1:23 How Cindy started Mobile Moxie
2:33 The challenge of writing a book
4:47 New Mobile Moxie tools
9:37 The implications of Apple’s App Store scandal
11:50 why Cindy started Mobile Moxie
15:15 Fraggles and how Cindy discovered them
19:33 How to use Fraggles for SEO
24:04 Wordpress Gutenberg and Indexing APIs
38:55 Gary Illyes and Googler statements
44:37 NLP and entity recognition
50:35 Google’s recent indexing problems

Show notes:
Mobile Moxie:
Sign-up on Mobile Moxie: with the promo code “KEVIN”!
Cindy Krum’s book:
Ted Talk Eat Pray Love:
Fraggles article Moz:
Jobs indexing app:
Gary Illyes Q&A: