Jul 24, 2020 • 50M

Sam Oh - The art of video storytelling

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Appears in this episode

Kevin Indig
Tech Bound is a podcast about inspiring Growth Ideas pitched by the best in the field.
Episode details

Sam Oh is the mastermind behind Ahrefs’ video channel. Without any prior experience, he “figured out” how to grow it from 0 to 500,000 viewers and 150,000 subscribers! Let that sizzle on your tongue. In this interview, I talk with Sam about

  1. Telling stories with videos

  2. Growing Ahrefs’ channel

  3. Learning by observation

  4. Link automation

  5. Youtube SEO

Do not - I repeat: DO NOT - miss this one. It’s a treat. A juicy, chocolate-wrapped story of a true Marketer.

0:00 Introduction
2:18 Agency exit
3:55 joining AHREFS
6:39 How Sam made AHREFS’ Youtube channel successful
15:39 Repurposing written content into video
18:37 How much time goes into video creation
19:54 Measuring the success of Youtube videos
24:25 Youtube SEO
29:32 The key to creating better videos
31:02 Becoming a better storyteller
35:09 Link automation
47:40 Who Sam looks up to

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Peter Mckinnon: https://www.youtube.com/channel/UC3DkFux8Iv-aYnTRWzwaiBA
Casey neistat: https://www.youtube.com/user/caseyneistat
Full contact: https://www.fullcontact.com/
Pitchbox: https://pitchbox.com/
Glenn Allsopp: https://detailed.com/ and https://gaps.com/
Authority Hacker: https://www.authorityhacker.com/
Twitter: https://twitter.com/samsgoh
Ahrefs on YouTube: https://www.youtube.com/channel/UCWquNQV8Y0_defMKnGKrFOQ