Nov 20, 2019 • 53M

Learning machine learning for SEO w/ Britney Muller

 
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Birtney Muller, Senior SEO Scientist at Moz, talks about Machine Learning, learning in general, elephants, and crazy chess stories!

0:00 Intro
0:54 2 Chess stories and why it’s not like Poker
9:00 What chess and Machine Learning have in common
11:28 How Britney fell in love with machine learning
16:06 Applying machine learning to SEO
18:47 How bad is TF-IDF really?
21:09 Google’s NLP API
25:00 How we can save elephants with machine learning
31:43 How machine learning will take Google to the next level
43:44 What is Moz planning to do with ML?
45:30 The Snapchat thief
50:55 The importance of learning

  • https://twitter.com/BritneyMuller

  • moz.com

  • chess.com

  • www.bitly.com/help-the-elephants

  • Book: Annie Duke - Thinking in Bets

  • AlphaGo documentary: https://www.netflix.com/title/80190844

  • Andrew NGs course: https://www.coursera.org/courses?query=andrew%20ng