Listen now (14 min) | TIMESTAMPS 0:31 How to dominate a category in SEO? 4:01 The best book for promoting your first e-commerce store 6:54 Does Google love Shopify? 8:18 How much can you earn as SEO? 9:54 Do topic clusters still work? 11:04 Joining Shopify SHOW NOTES Rory Sutherland - Alchemy